To reason with them or tickle them: reason and tickle advertising in Persian print ads

RecordNumber
543
CallNo
ENG2 312
Author
Reihani Shalmani, Ida
FarsiAuthor
ريحاني شلماني، آيدا
FarsiTitle
استراتژي هاي بازاريابي و گفتمان هاي تبليغاتي: استراتژي هاي استدلالي و فريبانه در آگهي هاي چاپ شده در ايران
Title
To reason with them or tickle them: reason and tickle advertising in Persian print ads
Degree
M.A. in English language
Place
Faculty of foreign languages department o English language and linguistics
Date
2012
Supervisor
Abbas Eslami resekh
Consultor
Mansour Tavakoli
Persain Descriptors
Advertising , Marketing strategy , Reason advertising , Tickle advertising , Critical discourse analysis , Iran , Culture
Link To Document :
https://lib.ui.ac.ir/dL/search/default.aspx?Term=543&Field=0&DTC=6

Reihani Shalmani, Ida