تحليل مضامين كليدي مديريت پروژه هاي نوآوري باز با استفاده از روش FCM در بنگاه (شركت اسنوا)

چكيده انگليسي: Open innovation has become an essential strategy for organizations striving to innovate an‎d compete in todayʹs dynamic business environment. Based on existing literature an‎d research, this research examines the impact an‎d communication, as well as the ranking of key issues that are highly ranked in the management of open innovation projects, an‎d provides insights an‎d strategies for the success of these projects. Managing open innovation projects encompasses several key themes identified in recent literature, including knowledge flows, openness, goals, partners, roles, governance, control, social relations, communication, tensions, an‎d outcomes. These topics are grouped into four main areas: knowledge sharing, openness, actors an‎d results management. By strategically addressing these key issues, organizations can create new opportunities for open innovation an‎d drive sustainable growth in todayʹs competitive marketplace. This research aims to investigate the impact an‎d ranking of key issues in the management of open innovation projects in the home appliance industry. To achieve this goal, information will be collected using field methods, an‎d industry experts will be interviewed an‎d questionnaires will be administered. The data will be used to determine the relevance of the criteria using the ISM technique, an‎d then they will be prioritized with MCDM.

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