تحليل تاثير جهت گيري هاي نوآوري و تناسب استراتژيك بر كارآفريني مشاركتي با نقش ميانجي فرهنگ اشتراك دانش و همكاري(مورد مطالعه:شركت هاي دانش بنيان مستقر در اصفهان)

Collaborative Entrepreneurship , Innovation Orientation , Strategic Fit , Knowledge Sharing an‎d Collaboration Culture

Analysis of the Impact of Innovation Orientations an‎d Strategic Fit on Collaborative Entrepreneurship with the Mediating Role of Knowledge Sharing Culture an‎d Collaboration (The Case of Study: Knowledge-Based Companies Located in Isfahan)

مديريت

Collaborative Entrepreneurship refers to the purposeful an‎d systematic interaction among individuals, organizations, an‎d various institutions with the aim of creating value, fostering innovation, an‎d developing economic activities. In this approach, economic actors take steps toward achieving common goals an‎d creating synergy in the entrepreneurial process through the sharing of knowledge, resources, an‎d experiences. Collaborative entrepreneurship is significant in that it enables the utilization of diverse human an‎d organizational capacities, reduces the risks associated with independent activities, an‎d meaningfully accelerates innovation an‎d economic growth. This study aims to analyze the impact of innovation orientation an‎d strategic fit on collaborative entrepreneurship, with the mediating role of knowledge-sharing culture an‎d cooperation, among knowledge-based companies located in the city of Isfahan. The research is applied in purpose an‎d descriptive–survey an‎d correlational in nature an‎d method. The statistical population consists of collaborative entrepreneurs in Isfahan, an‎d the sampling method used was convenience ran‎dom sampling, with a total sample size of 100 participants. Data were collected through a researcher-made questionnaire designed based on the instruments used in the studies of Wang et al. (2021), Murray et al. (2014), an‎d Hui et al. (2010). To examine the research objectives an‎d hypotheses, both descriptive an‎d inferential statistics were used, including mean, frequency, an‎d structural equation modeling (SEM) with the help of SPSS version 24 an‎d PLS software. The findings indicate that innovation orientation has a direct an‎d significant effect on collaborative entrepreneurship (β = 0.43), an‎d the mediating role of knowledge-sharing culture an‎d cooperation positively affects the relationship between innovation orientation an‎d collaborative entrepreneurship (β = 0.28). Furthermore, strategic fit positively influences collaborative entrepreneurship (β = 0.41), an‎d the mediating role of knowledge-sharing culture an‎d cooperation in the relationship between strategic fit an‎d collaborative entrepreneurship is also confirmed (β = 0.25). Given the competitive business environment, this research assists managers of knowledge-based companies in optimizing resources, strengthening a culture of knowledge sharing, enhancing collaboration, an‎d developing supportive policies to promote competitiveness an‎d sustainable growth.

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