تدوين و ارزيابي الگوي تربيت رسانه‌اي بر اساس ديدگاه انديشمندان پست‌مدرن

Compilation and eva‎luation of the Model of Media education Based on the Point of View of Postmodern Thinkers

علوم تربيتي

The ever-increasing developments of new media, as one of the offerings of modernism for humanity, have brought fundamental challenges despite their multiple functions. By understanding the process of modernization in various aspects of human life, postmodernism has critically analyzed this process. The current research was conducted with the aim of compiling and eva‎luating the model of media education based on the perspective of postmodern thinkers in the qualitative paradigm. Documentary data collection method is descriptiveinterpretive data analysis approach and data analysis method is theme analysis. After numerous reviews and consultation with the dissertation committee, using the purposeful sampling method, Jean-Francois Lyotard, Jean Baudrillard and Henri Giroud were selected as three prominent postmodernists in order to explain the goals of the research. In the process of analysis, 19 sub-themes were extracted from Lyotard's thoughts, 77 sub-themes from Baudrillard's opinions and 78 subthemes from Giraud's discussions, and sample texts from each are stated in the table of themes. The review and re-examination of the sub-themes represents placement in the 4 organizing themes of the sender, the channel, the message and the receiver. The result of the interaction of all the mentioned themes is the formation of the comprehensive theme of the model of media education from the point of view of post-modern thinkers. Some of the components inferred in this research are the critical use of information, respect for the media fence, acceptance of otherness and freedom from monotony of thought, fundamentalbreaking reading of the theme and cultural eclecticism in order to withstand inconsistencies. The results of this research show that knowing the place of media in today's life and moderation in its use, identifying reliable sources and useful information, acquiring media literacy and familiarity with techniques such as persuasion and stereotyping are necessary for effective educational exposure in this field. Giving importance to the values of local communities against elitism and individual and cultural stardom, critical analysis of messages and diversity in information sources are considered educational requirements of this research. Epistemic relativism, familiarity with persuasion techniques, advertising techniques and critical approach to media messages were brought up in active confrontation.

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محمد نجفي

محمد مزيدي