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RecordNumber
97686
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Author
Schiffman , Leon G.
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Title
Consumer behavior
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Author Statement
Leon G Schiffman , Leslie Lazar Kanuk
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Edition
8th ed.
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Publication
Upper Saddle River, N.J. : Prentice Hall
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Publication Year
©2004
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Collation
xxii , 587,I-21p.: color ill.
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Index
Index
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Subject
Consumer behavior , Motivation research (Marketing) , Verbraucherverhalten
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ADDED ENTRIES
AU Kanuk,Leslie Lazar
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Main Class
658
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Sub Class
.8342
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Cutter no
S333c
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Date
2004
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ISBN
0-13-049175-6
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واردكننده اطلاعات
فاطمه مهدي
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Link To Document :