RecordNumber

97686

Author

Schiffman , Leon G.

Title

Consumer behavior

Author Statement

Leon G Schiffman , Leslie Lazar Kanuk

Edition

8th ed.

Publication

Upper Saddle River, N.J. : Prentice Hall

Publication Year

©2004

Collation

xxii , 587‎,I-21p.: color ill.

Index

Index

Subject

Consumer behavior , Motivation research (Marketing) , Verbraucherverhalten

ADDED ENTRIES

AU Kanuk,Leslie Lazar

Main Class

658

Sub Class

.8342

Cutter no

S333c

Date

2004

ISBN

0-13-049175-6

واردكننده اطلاعات

فاطمه مهدي