RecordNumber
97669
Author
Kotler, Philip
Title
Marketing management
Author Statement
Philip Kotler
Edition
11th ed
Publication
Upper Saddle River, N.J. : Prentice Hall
Publication Year
c2003
Collation
1 v. (various pagings) : col. ill. ; 27 cm
Notes
Various multi-media instructional aids, including a web site, are available to supplement the text
Bibliography
Includes bibliographical references and indexes
Subject
Marketing -- Management
Main Class
658
Sub Class
.8
Cutter no
K87m
Date
2003
واردكننده اطلاعات
ربابه صمدي علي نيا