• RecordNumber
    96616
  • Author

    Kotler, Philip

  • Title

    Marketing management : analysis, planning, implementation, an​d control

  • Author Statement
    Philip Kotler
  • Edition
    3rd ed
  • Publication
    Englewood Cliffs, N.J. : Prentice-Hall
  • Publication Year
    c1976
  • Collation
    xi, 529p. : ill.
  • Bibliography
    Includes bibliographical references an​d indexes
  • Subject

    Marketing -- Management

  • Main Class
    658
  • Sub Class
    .8
  • Cutter no
    K87m
  • Date
    1976
  • واردكننده اطلاعات
    ربابه صمدي علي نيا