• RecordNumber
    83897
  • Author

    Daymon, Christine, 1952-

  • Title

    Qualitative research methods in public relations and marketing communications

  • Author Statement
    Christine Daymon and Immy Holloway
  • Publication
    Routledge
  • Publication Year
    c2002
  • Collation
    viii, 293 p. : ill
  • Index
    Includes index
  • Bibliography
    Bibliography : p. [275]-284
  • Subject

    Corporations- Public relations- Research- Methodology , Public relations- Research- Methodology , Marketing research- Methodology , Qualitative research

  • ADDED ENTRIES
    Holloway, Immy
  • Main Class
    659
  • Sub Class
    .2072
  • Cutter no
    D275q
  • وارد كنندة اطلاعات
    ali^d2008/12/03 14:36:17
    • Link To Document
    https://lib.ui.ac.ir/dl/search/default.aspx?Term=83897&Field=0&DTC=2