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RecordNumber
80384
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Title
Marketing research and modeling : progress and prospects : a tribute to Paul E. Green
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Editor
edited by Yoram (Jerry) Wind, Paul E. Green
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Publication
Springer
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Publication Year
c2004
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Collation
xiv, 346 p. : ill, diagrs, tables
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Series
International series in quantitative marketing ; 14
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Bibliography
Includes bibliographies
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Subject
Marketing research- Methodology , Marketing- Mathematical models , Green, Paul E. , Conjoint analysis (Marketing)
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ADDED ENTRIES
Green, Paul E. , Wind, Yoram, ed
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Main Class
658
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Sub Class
.83
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Cutter no
M345
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وارد كنندة اطلاعات
fazel^d2007/06/17 17:13:25
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Link To Document :
