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RecordNumber
77027
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Author
Peter, J. Paul
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Title
Consumer behavior and marketing strategy
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Author Statement
J. Paul Peter, Jerry C. Olson
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Edition
7th ed
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Publication
McGraw-Hill
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Publication Year
c2005
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Collation
xxv, 578 p. : ill
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Series
McGraw-Hill/Irwin series in marketing
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Subject
Consumer behavior , Marketing
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ADDED ENTRIES
Olson, Jerry Corrie, 1944-
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Main Class
658
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Sub Class
.8342
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Cutter no
P478c
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Date
2005
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وارد كنندة اطلاعات
zharfi^d2005/12/07 14:16:09
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Link To Document :