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RecordNumber
75301
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Author
Cravens, David W.
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Title
Strategic marketing management cases
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Author Statement
David W. Cravens, Charles W. Lamb
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Edition
4th ed
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Publication
Irwin
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Publication Year
c1993
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Collation
xviii, 900p.: ill, diagrs, tables
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Series
The Irwin series in marketing
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Bibliography
Includes bibliographies
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Subject
Marketing- Case studies
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ADDED ENTRIES
Lamb, Charles W.
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Main Class
658
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Sub Class
.802
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Cutter no
C898s
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Date
1993
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وارد كنندة اطلاعات
fazel^d2004/12/13 09:56:25
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Link To Document :
