• RecordNumber
    74949
  • Author

    Dalrymple, Douglas J.

  • Title

    Marketing management : strategy and cases

  • Author Statement
    Douglas J. Dalrymple, Leonard J. Parsons
  • Edition
    5th ed
  • Publication
    Wiley
  • Publication Year
    c1990
  • Collation
    xiii, 958 p. : ill
  • Bibliography
    Includes bibliographies
  • Subject

    Marketing-Management , Marketing-Management-Case studies

  • ADDED ENTRIES
    Parsons, Leonard J
  • Main Class
    658
  • Sub Class
    .8
  • Cutter no
    D151m
  • Date
    1990
  • وارد كنندة اطلاعات
    zharfi^d2004/11/09 14:48:52