RecordNumber
74949
Author
Dalrymple, Douglas J.
Title
Marketing management : strategy and cases
Author Statement
Douglas J. Dalrymple, Leonard J. Parsons
Edition
5th ed
Publication
Wiley
Publication Year
c1990
Collation
xiii, 958 p. : ill
Bibliography
Includes bibliographies
Subject
Marketing-Management , Marketing-Management-Case studies
ADDED ENTRIES
Parsons, Leonard J
Main Class
658
Sub Class
.8
Cutter no
D151m
Date
1990
وارد كنندة اطلاعات
zharfi^d2004/11/09 14:48:52