Marketing management : analysis, planning, and control

RecordNumber
74829
Author
Kotler, Philip
Title
Marketing management : analysis, planning, and control
Author Statement
Philip Kotler
Publication
Prentice-Hall
Publication Year
c1988
Collation
xxi, 777 p. : ill
Series
The Prentice-Hall series in marketing
Bibliography
Includes bibliographies
Subject
Marketing-Management
Main Class
658
Sub Class
.8
Cutter no
K87m
Date
1988
وارد كنندة اطلاعات
zharfi^d2004/11/02 11:38:57
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Kotler, Philip