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RecordNumber
74800
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Author
Lilien, Gary L., 1946-
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Title
Instructorʹs manual to accompany marketing decision making : a model-building approach
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Author Statement
Gary L. Lilien and Philip Kotler
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Publication
Harper & Row
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Publication Year
c1983
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Collation
xx, 875 p. : ill
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Bibliography
Bibliography: p. 809-858
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Subject
Marketing-Decision making-Mathematical models-Handbooks, manuals, etc.
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ADDED ENTRIES
Kotler, Philip
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Main Class
658
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Sub Class
.802
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Cutter no
L728i
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وارد كنندة اطلاعات
zharfi^d2004/11/01 11:35:20 , zharfi^d2004/11/01 13:11:53
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Link To Document :