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RecordNumber
74751
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Author
Lilien, Gary L., 1946-
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Title
Marketing decision making: a model- building approach
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Author Statement
Gary L. Lilien , Philip Kotler
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Publication
Harper & Row
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Publication Year
c1983
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Collation
xx, 875p.: ill, diagrs, tables
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Bibliography
Bibliography: p. 809- 858
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Subject
Marketing- Decision making- Mathematical models
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ADDED ENTRIES
Kotler, Philip
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Main Class
658
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Sub Class
.802
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Cutter no
L728m
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وارد كنندة اطلاعات
soltani^d2004/10/30 10:59:23
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Link To Document :
