RecordNumber
74731
Author
Boyd, Harper W.
Title
Marketing research : text and cases
Author Statement
Harper W. Boyd, Ralph Westfall, Stanley F. Stasch.
Edition
7th ed
Publication
Irwin
Publication Year
1989
Collation
xv, 816 p. : ill
Bibliography
Includes bibliographies
Subject
Marketing research , Marketing research-Case studies
ADDED ENTRIES
Westfall, Ralph L
Main Class
658
Sub Class
.83
Cutter no
B789m
Date
1989
وارد كنندة اطلاعات
zharfi^d2004/10/26 13:34:03