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RecordNumber
74692
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Author
McCarthy, Edmund Jerome
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Title
Applications in basic marketing: cliooings from the popular business press
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Author Statement
E. Jerome McCarthy and William D. Perreault
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Publication
Irwin
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Publication Year
c1990-
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Collation
v. : ill
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Subject
Marketing-Periodicals , Marketing-Management-Periodicals
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ADDED ENTRIES
Perreault, William D
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Main Class
658
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Sub Class
.8
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Cutter no
M123a
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وارد كنندة اطلاعات
zharfi^d2004/10/25 09:02:13
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Link To Document :