RecordNumber
69346
Author
Rayport, Jeffrey F.
Title
Cases in e-commerce
Author Statement
Jeffrey F. Rayport, Bernard J. Jaworski
Publication
Boston:McGraw-Hill/Irwin marketspaceU
Publication Year
c2002
Collation
xix, 631p.: ill, diagrs, tables
Subject
Electronic commerce- Case studies , Internet marketing- Case studies , Internet advertising- Case studies
ADDED ENTRIES
AU Jaworski, Bernard J. , TI
Main Class
658.
Sub Class
84
Cutter no
R277c