Consumer behavior and managerial decision making

Editor

Frank R. Kardes ¶ Joel Steckel, consulting editor

Publication

Addison- Wesley

Publication Year

c1999

Collation

xx, 505p.: ill, diagrs, tables

Bibliography

Bibliography:p.[461]- 482

Subject

Consumer behavior , Decision making

ADDED ENTRIES

Kardes, Frank R., ed

Main Class

658

Sub Class

.8342

Cutter no

C758

وارد كنندة اطلاعات

spring^d/in/sp spring

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