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RecordNumber
63745
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Author
Wierenga, Berend
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Title
Marketing management support systems: principles, tools and implementation
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Author Statement
Berend Wierenga , Gerrit Van Bruggen
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Publication
Kluwer academic
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Publication Year
c2000
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Collation
xiv, 341p.: ill, diagrs, tables
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Series
International series in quantitative marketing
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Bibliography
Bibliography: p.[303]- 323
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Subject
Marketing- Management
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ADDED ENTRIES
Bruggen, Gerrit Van
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Main Class
658
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Sub Class
.8
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Cutter no
W648m
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وارد كنندة اطلاعات
spring^d/in/sp spring
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Link To Document :
