• RecordNumber
    63725
  • Author

    Bean, Roger

  • Title

    Powerful products: strategic management of successful new product development

  • Author Statement
    Roger Bean , Russell Radford
  • Publication
    AMACOM
  • Publication Year
    c2000
  • Collation
    xii, 274p.: ill, diagrs, tables
  • Bibliography
    Bibliography: p. 261- 263
  • Subject

    Product management , New products- Marketing

  • ADDED ENTRIES
    Radford, Russell
  • Main Class
    658
  • Sub Class
    .575
  • Cutter no
    B367p
  • وارد كنندة اطلاعات
    spring^dg/ri/ s spring