RecordNumber
63725
Author
Bean, Roger
Title
Powerful products: strategic management of successful new product development
Author Statement
Roger Bean , Russell Radford
Publication
AMACOM
Publication Year
c2000
Collation
xii, 274p.: ill, diagrs, tables
Bibliography
Bibliography: p. 261- 263
Subject
Product management , New products- Marketing
ADDED ENTRIES
Radford, Russell
Main Class
658
Sub Class
.575
Cutter no
B367p
وارد كنندة اطلاعات
spring^dg/ri/ s spring