• RecordNumber
    58105
  • Author

    Kerin, Roger A.

  • Title

    Strategic marketing problems; Cases and comments

  • Author Statement
    Roger A. Kerin , Robert A. Peterson
  • Edition
    8th ed
  • Publication
    Printice- Hall
  • Publication Year
    c 1998
  • Collation
    xii, 723 p.: ill, diagrs
  • Subject

    Marketing- Decision making- Case studies , Marketing mangement- Case studies

  • ADDED ENTRIES
    Peterson, Robert A.
  • Main Class
    658
  • Sub Class
    .8
  • Cutter no
    K39s
  • Date
    1998
  • وارد كنندة اطلاعات
    ^d//
    • Link To Document
    https://lib.ui.ac.ir/dl/search/default.aspx?Term=58105&Field=0&DTC=2