RecordNumber

54026

Author

Wentz, Walter, B.

Title

Marketing: theory and application

Author Statement

[by] Walter B. Wentz , Gerald I. Eyrich

Publication

Harcourt ¶ Brace & World

Publication Year

[c1970]

Collation

xii, 689p.: diagrs

Series

The harbrace series in business and economics

Bibliography

Includes bibliographies

Subject

Marketing

Main Class

658

Sub Class

.8

Cutter no

W481m

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