• RecordNumber
    4771
  • Author

    Boyd, Herper W

  • Title

    Advertising management; selected readings

  • Editor
    Edited by Harper W. Boyd Jr ¶ Joseph W. Newman
  • Publication
    Taraporevala
  • Publication Year
    [1972]
  • Collation
    xi, 569p.: ill
  • Bibliography
    Includes bibliographical references
  • Subject

    Advertising- Collections

  • Main Class
    658
  • Sub Class
    .9591
  • Cutter no
    B789a
  • وارد كنندة اطلاعات
    ^d//