RecordNumber

40321

Author

Howard, John A.

Title

Consumer behavior: application of theory

Author Statement

John A. Howard

Publication

McGraw-Hill

Publication Year

c1977

Collation

ix, 325p

Series

McGraw-Hil series in marketing

Bibliography

Bibliography:p. 307-317

Subject

Consumers

Main Class

658

Sub Class

.834

Cutter no

H849c

وارد كنندة اطلاعات

Mobaraki 1211^d//