Consumer behavior: application of theory

RecordNumber
40321
Author
Howard, John A.
Title
Consumer behavior: application of theory
Author Statement
John A. Howard
Publication
McGraw-Hill
Publication Year
c1977
Collation
ix, 325p
Series
McGraw-Hil series in marketing
Bibliography
Bibliography:p. 307-317
Subject
Consumers
Main Class
658
Sub Class
.834
Cutter no
H849c
وارد كنندة اطلاعات
Mobaraki 1211^d//
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Howard, John A.