RecordNumber

31503

Author

Lilien, Gary L.

Title

Marketing Models

Author Statement

Gary L. Lilien , Philip Kotler , K. Sridhar Moorthy

Publication

Prentice Hall

Publication Year

c 1992

Collation

xv, 803 p.: diagrs, tables

Bibliography

Bibliography:P. 715-

Subject

Marketing

ADDED ENTRIES

Kotler, Philip, jt auth

Main Class

658

Sub Class

.8

Cutter no

L728m

وارد كنندة اطلاعات

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