RecordNumber
31473
Author
Lovelock, Christopher H
Title
Marketing Challenges, Cases and exercises
Author Statement
[by] Christopher , H. Lovelock , Charles B. Weinberg
Publication
McGraw- Hill
Publication Year
[c1985]
Collation
xix, 665 p.: ill, diagrs
Series
McGraw- Hill series in marketing
Persian Title
International stuent ed
Subject
Marketing-ease studies , Marketing problems, exercises, etc
ADDED ENTRIES
Weinberg, Charls b. jt auth
Main Class
658
Cutter no
L911m
وارد كنندة اطلاعات
soltani^d// , faraz^d2003/05/14 15:13:14