RecordNumber

24684

Author

Guiltinan, Joseph P

Title

Marketing managment; strategies and programs

Author Statement

[by] Joseph P. Guiltinan , Godon W. Paul

Publication

McGraw- Hill

Publication Year

[c1982]

Collation

xvi, 412 p.: diagrs, table

Bibliography

Includes bibliographies

Subject

Indstrialmanagement , Marketing

ADDED ENTRIES

Paul, Gordon W.

Main Class

658

Sub Class

.8

Cutter no

G962m

وارد كنندة اطلاعات

Hovsepian 1124^d//