Marketing classics: A selection of influential articles

RecordNumber
13962
Author
Enis, Ben M
Title
Marketing classics: A selection of influential articles
Author Statement
Ben M. Enis , Keith K. Cox , Michael P. Mokwa
Edition
8th ed
Publication
Saddle river
Publication Year
c1991
Collation
xii, 612p.: diagrs
Subject
Marketing
ADDED ENTRIES
Cox, Keith K., jt.auth
Main Class
380
Cutter no
E58m
Date
1991
وارد كنندة اطلاعات
farazbakht 0508^d//
Link To Document :
https://lib.ui.ac.ir/dL/search/default.aspx?Term=13962&Field=0&DTC=2

Enis, Ben M