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RecordNumber
13419
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Author
Cravens, David W
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Title
Marketing management
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Author Statement
David W. Cravens , Gerald E. Hills , Robert B. Woodruff
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Publication
illin: Richard D. Irwin
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Publication Year
1988
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Collation
xx, 714p.: diagrs, tables
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Bibliography
Includes bibliographies
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Subject
Marketing- Management
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ADDED ENTRIES
Hills, Gerald E., jt auth
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Main Class
658
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Sub Class
.8
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Cutter no
C775m
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وارد كنندة اطلاعات
^d//
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Link To Document :