• RecordNumber
    790
  • Author
    Woodside, Arch G
  • Title

    Market-driven thinking

  • SubTitle
    achieving contextual intelligence
  • Author Statement
    Arch G. Woodside.
  • Publication
    Butterworth-Heinemann
  • Publication Year
    c2005
  • Collation
    xx, 303 p. ill.
  • Notes
    Includes bibliographical references (p. 279-291) and index.
  • Subject

    Marketing , Marketing , Consumer behavior

  • Main class
    658.
  • Sub class
    8342
  • Cutter no
    W898m
  • ISBN
    0-7506-7901-8
    • Link To Document
    https://lib.ui.ac.ir/dl/search/default.aspx?Term=790&Field=0&DTC=14