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RecordNumber
658
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Title
The marketing book
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Author Statement
edited by Michael J. Baker.
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Edition
5th ed
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Publication
Butterworth-Heinemann
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Publication Year
c2003
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Collation
xxxviii, 834 p. ill. 25 cm
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Notes
Previous ed.: 1999. , Includes bibliographical references and index
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Subject
Marketing
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ADDED ENTRIES
Baker, Michael John
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Main class
658.
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Sub class
8
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Cutter no
M346
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Date
2003
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ISBN
0 7506 5536 4
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Link To Document :
