• RecordNumber
    1505
  • Author
    Weber, Larry
  • Title

    Marketing to the social web

  • SubTitle
    how digital customer communities build your business
  • Author Statement
    Larry Weber
  • Publication
    John Wiley & Sons
  • Publication Year
    c2007
  • Collation
    ix, 230 p.
  • Notes
    Includes index. , The web is not a channel (and you
  • Subject

    Internet marketing. , Online social networks.

  • Main class
    658.
  • Sub class
    872
  • Cutter no
    W373m
  • ISBN
    978-0-470-12417-8