RecordNumber
1066
Author
Siess, Judith A
Title
The visible librarian
SubTitle
asserting your value with marketing and advocacy
Author Statement
Judith A. Siess.
Publication
American Library Association
Publication Year
2003
Collation
xvi, 154 p.
Notes
Includes bibliographical references (p. 123-146) and index. , The primacy of customer service and other basics -- Doing the groundwork : marketing -- Publicity : the tangibles -- Public relations : the personal touch -- Advocacy : putting it all together
Subject
Libraries --Public relations , Libraries --Marketing , Advertising --Libraries , Public services (Libraries)
Main class
021.
Sub class
7
Cutter no
S573v
ISBN
0-8389-0848-9