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RecordNumber
1066
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Author
Siess, Judith A
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Title
The visible librarian
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SubTitle
asserting your value with marketing and advocacy
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Author Statement
Judith A. Siess.
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Publication
American Library Association
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Publication Year
2003
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Collation
xvi, 154 p.
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Notes
Includes bibliographical references (p. 123-146) and index. , The primacy of customer service and other basics -- Doing the groundwork : marketing -- Publicity : the tangibles -- Public relations : the personal touch -- Advocacy : putting it all together
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Subject
Libraries --Public relations , Libraries --Marketing , Advertising --Libraries , Public services (Libraries)
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Main class
021.
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Sub class
7
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Cutter no
S573v
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ISBN
0-8389-0848-9
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Link To Document :
